An interesting post by Scott MacFarland in the Huffington Post explains why immediacy and accuracy are important factors in the innovation process: “As innovation becomes a necessity for survival, so will immediacy and accuracy characteristics that make up the innovative process and the product. Innovation is not just something that can be bought and sold like nearly everything in our consumer-driven culture; it requires immediacy and accuracy to be injected into every aspect of the entire company.”

Read full article: Immediacy, Accuracy, Innovation – It’s Required